Privacy Policy – How 77ad Protects Your Data

1. Introduction

This Privacy Policy ("Policy") describes how 77ad ("77ad", "we", "us", "our") collects, uses, stores, shares, and protects the personal information of individuals ("Player", "User", "you") who access or use the 77ad Platform at 77ad.club.

77ad is committed to handling your personal data with respect, transparency, and appropriate technical safeguards. We collect only the information necessary to operate the Platform, verify your identity, process payments in PKR, and comply with our legal and regulatory obligations under applicable international gaming frameworks.

By registering a 77ad account or otherwise using the Platform, you acknowledge that you have read this Policy and consent to the collection and processing of your personal data as described herein. If you do not agree to this Policy, you must not use the 77ad Platform.

2. Data Controller

For the purposes of this Privacy Policy, the data controller responsible for your personal information is 77ad, operating the website at 77ad.club. If you have any questions about how 77ad processes your personal data, you may contact our Data Protection team at [email protected].

3. Information We Collect

77ad collects personal information through several means. The categories of data we collect and the specific data points within each are summarised below:

77ad does not collect sensitive personal data categories such as racial or ethnic origin, political opinions, religious beliefs, or health data, except where such information is voluntarily provided in the context of responsible gaming self-assessment tools.

4. How We Use Your Data

77ad processes your personal data for the following purposes:

• Account Registration & Management: To create and administer your 77ad player account, verify your identity, and enable access to Platform services;
• Payment Processing: To process deposits and withdrawals in PKR via JazzCash, Easypaisa, bank transfer, and other supported methods, and to maintain transaction records;
• KYC & AML Compliance: To verify your identity and source of funds as required under applicable anti-money laundering and know-your-customer obligations;
• Platform Delivery: To operate, maintain, and improve the 77ad Platform, including game delivery, customer support, and technical infrastructure;
• Security & Fraud Prevention: To detect, investigate, and prevent fraudulent activity, account abuse, multi-accounting, and other prohibited conduct;
• Responsible Gaming: To administer self-exclusion requests, deposit limits, session controls, and other responsible gaming tools;
• Marketing & Promotions: Where you have opted in, to send you information about 77ad promotions, bonuses, and platform updates relevant to Pakistani players;
• Legal Obligations: To comply with applicable laws, regulations, and lawful requests from competent authorities;
• Analytics: To analyse Platform usage patterns and improve the user experience for players in Pakistan.

5. Legal Basis for Processing

77ad processes your personal data on the following legal bases:

• Contractual Necessity: Processing required to perform the contract between you and 77ad (account operation, payment processing, game delivery);
• Legal Obligation: Processing required to comply with applicable laws, including KYC/AML requirements and regulatory obligations;
• Legitimate Interests: Processing for fraud prevention, security monitoring, and Platform analytics where 77ad's legitimate interests do not override your rights;
• Consent: Processing for optional marketing communications where you have provided specific, informed consent. You may withdraw this consent at any time by contacting 77ad support.

6. Data Sharing & Third Parties

77ad does not sell your personal data to third parties. We may share your personal data in the following limited circumstances:

• Payment Processors: JazzCash, Easypaisa, and banking partners receive financial data strictly necessary to process your transactions;
• Game Providers: Third-party game content providers may receive anonymised or pseudonymised session data for technical operation of games on the 77ad Platform;
• KYC/AML Service Providers: Identity verification and fraud detection services may process your identity documents on behalf of 77ad under strict data processing agreements;
• Legal & Regulatory Authorities: 77ad may disclose your personal data to competent authorities where required by law or valid legal process;
• Business Transfers: In the event of a merger, acquisition, or sale of all or part of 77ad's business, your data may be transferred to the successor entity under equivalent privacy protections.

All third-party service providers processing data on behalf of 77ad are bound by contractual obligations to handle your data in accordance with applicable privacy standards and this Policy.

7. Cookies & Tracking Technologies

77ad uses cookies and similar tracking technologies on the 77ad Platform. These technologies help us deliver a functional, personalised, and secure experience for Pakistani players. The categories of cookies we use include:

• Strictly Necessary Cookies: Required for the Platform to function — including maintaining your 77ad login session and security tokens. These cannot be disabled without preventing core Platform functionality;
• Performance & Analytics Cookies: Collect anonymised usage data to help us understand how players interact with the 77ad Platform and identify areas for improvement;
• Functional Cookies: Remember your preferences (language, currency display, session settings) to personalise your 77ad experience;
• Marketing Cookies: Where permitted, may be used to deliver relevant promotions. These are only set with your explicit consent.

You may manage cookie preferences through your browser settings. Disabling all cookies may impair certain Platform functions, including maintaining your 77ad Login session.

8. Data Retention

77ad retains your personal data for as long as necessary to fulfil the purposes outlined in this Policy, including:

• Active account data is retained for the duration of your 77ad account plus a minimum of five (5) years after account closure, to comply with AML record-keeping obligations;
• Transaction records (deposits, withdrawals, betting history) are retained for a minimum of five (5) years;
• KYC and identity verification documents are retained for a minimum of five (5) years after the business relationship ends;
• Support communications are retained for three (3) years;
• Technical and analytics data may be retained in anonymised or aggregated form indefinitely for Platform improvement purposes.

When retention periods expire, personal data is securely deleted or anonymised in accordance with 77ad's internal data destruction procedures.

9. Data Security

77ad implements industry-standard technical and organisational measures to protect your personal information against unauthorised access, loss, destruction, or alteration. Security measures include:

• TLS/SSL encryption for all data transmitted between your device and the 77ad Platform;
• Encrypted storage for sensitive personal data including identity documents and financial information;
• Access controls restricting personal data access to authorised 77ad personnel on a need-to-know basis;
• Regular security assessments and penetration testing of the 77ad Platform infrastructure;
• Two-factor authentication options available to all registered players.

Despite these measures, no internet-based service can guarantee absolute security. You are responsible for keeping your 77ad login credentials confidential and for notifying 77ad immediately at [email protected] if you suspect your account has been compromised.

10. Your Data Rights

Subject to applicable law, you have the following rights regarding your personal data held by 77ad:

• Right of Access: Request a copy of the personal data 77ad holds about you;
• Right of Rectification: Request correction of inaccurate or incomplete personal data;
• Right to Erasure: Request deletion of your personal data, subject to 77ad's legal retention obligations (e.g., AML record-keeping requirements may prevent immediate deletion);
• Right to Restrict Processing: Request that 77ad limit the processing of your data in certain circumstances;
• Right to Data Portability: Request your personal data in a structured, machine-readable format where technically feasible;
• Right to Object: Object to processing based on legitimate interests, including direct marketing;
• Right to Withdraw Consent: Where processing is based on consent, withdraw that consent at any time without affecting the lawfulness of prior processing.

To exercise any of the above rights, contact 77ad at [email protected] with your registered mobile number and a clear description of your request. 77ad aims to respond to all data rights requests within thirty (30) days.

11. Children's Privacy

The 77ad Platform is strictly for individuals aged 18 years and over. 77ad does not knowingly collect personal data from persons under 18. If you believe that 77ad has inadvertently collected data from a minor, please contact us immediately at [email protected]. Upon confirmation, such data will be permanently deleted and any associated account will be closed. If you are a parent or guardian and believe your child has registered at 77ad, please contact us without delay.

12. International Data Transfers

77ad may process and store your personal data on servers located outside Pakistan. Where personal data is transferred internationally, 77ad ensures that adequate safeguards are in place — including contractual protections with data processors — to maintain a standard of protection equivalent to the protections described in this Policy. By using the 77ad Platform, you consent to such international transfers where necessary for the delivery of Platform services.

13. Changes to This Policy

77ad reserves the right to update this Privacy Policy at any time. Material changes will be communicated to registered players via the mobile number or email address on file, and/or via a prominent notice on the 77ad Platform. The effective date at the top of this page reflects the date of the most recent update. Continued use of the 77ad Platform after changes take effect constitutes acceptance of the revised Policy. We encourage you to review this page periodically.

14. Contact Us

If you have questions, concerns, or requests relating to this Privacy Policy or 77ad's handling of your personal data, please contact the 77ad Data Protection team:

• Email: [email protected] (plain text — not a clickable link)
• Support Hours: 24 hours a day, 7 days a week
• Language: English; Urdu-friendly agents available on request
• Response Target: Privacy-related requests acknowledged within 5 business days; substantive response within 30 days